Month: November 2018

Business Services Industry

How to generate better customer feedback

- by Abigail Martinez
Customer feedback offers some of the most valuable insight a business can generate. It helps to demonstrate what you’re doing right, and what you’re doing wrong. It’s a really useful way to understand what your customers think about the products and services which you offer, and how they feel about you as a brand.
However, as many business owners are well aware, acquiring customer feedback can be difficult. To help with this, Customer Thermometer have produced study and infographic looking in to survey fatigue, and what business owners can do to overcome this.

Consumers Connecting With Companies

Consumers Connecting With Companies, courtesy of Customer Thermometer…

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How Packaging Can Save Your Business From Disaster
Business Plan

How Packaging Can Save Your Business From Disaster

- by Abigail Martinez

How Packaging Can Save Your Business From Disaster

Image: Unsplash

Whatever you need packaging for, your items need to be well protected. This should go without saying, but mistakes can be made, and often happen. This post, courtesy of the packaging experts at Kendon Packaging, will explain why packaging, protective and otherwise, is the most important aspect of any logistical or delivery operation.

It’ll avoid damaging your bottom line

If a product reaches a consumer in a poor state, then the seller is typically liable to replace the product. Doing this over and over again due to a poor packaging strategy will damage your bottom line and suck up any profits you may be making. Even a thin layer of bubble wrap or a few ‘fragile’ stickers can help avoid this, so this extra expense should be seen as an essential to avoid embarrassing product replacements.

It’ll help your reputation

While you can’t totally avoid damage to …

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Spot A Fake Startup Entrepreneur!
Business Plan

Spot A Fake Startup Entrepreneur!

- by Abigail Martinez

We’ve all been to a startup networking event and met someone who tells you that their ‘great’ idea is going to change the world, haven’t we? You stand and listen to their ambitious claims for a few minutes just to realize that they haven’t even done their homework. The idea isn’t new, or it simply won’t work. Soon, it transpires that they have done no market research yet still expect to find a co-founder.

Spot A Fake Startup Entrepreneur!

Surely these guys are just deluding themselves and not only are they wasting their own time, but also everyone else’s, but sadly today with the money sloshing around in these circles, there are more and more of them. Here are a few ways to spot the dreamers:

‘I have a unique idea’ – Let’s face it, there are 7 billion people on our planet. It is highly unlikely that any idea is unique. If you look …

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