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Spot A Fake Startup Entrepreneur!

Spot A Fake Startup Entrepreneur!

We’ve all been to a startup networking event and met someone who tells you that their ‘great’ idea is going to change the world, haven’t we? You stand and listen to their ambitious claims for a few minutes just to realize that they haven’t even done their homework. The idea isn’t new, or it simply won’t work. Soon, it transpires that they have done no market research yet still expect to find a co-founder.

Spot A Fake Startup Entrepreneur!

Surely these guys are just deluding themselves and not only are they wasting their own time, but also everyone else’s, but sadly today with the money sloshing around in these circles, there are more and more of them. Here are a few ways to spot the dreamers:

‘I have a unique idea’ – Let’s face it, there are 7 billion people on our planet. It is highly unlikely that any idea is unique. If you look at the stats, many of the most successful startups did not have unique propositions. It’s the implementing of the idea what matters.

 ’I have 8 other great ideas’ – A variation of the above. Steer clear. It is difficult enough to make one idea happen, even if your motivation and organisational skills are second to none! More than one spells lack of focus and not 100% passion.

‘Where are the beers?’ – Beware of ‘entrepreneurs’ who only attend networking events for free booze. They are free-loaders not entrepreneurs. It’s the content of the event that should attract real entrepreneurs, not free beers.

‘I can’t tell you anything’ – We are in ‘stealth mode’. This generally means they haven’t worked out what they are doing and are too embarrassed to admit it.

 ’My website is under construction’ – It’s fine to have a landing page for a couple of months, but it’s not okay to have a site under construction for 6 months. How difficult is it to build a website these days? Not very…

 ’I have a fixie bike’ – Having a fixie bike, a cool beard or moustache may make you a hipster but it doesn’t make you a startup founder. There are quite a lot of these species roaming the streets of Shoreditch. Good to hangout with. Bad to invest in.

 ’I only need £1M’ – Asking for unrealistic amounts of money at an early stage is a sign of naivety and sends out warning signs. Look for entrepreneurs who look for funding that is appropriate to what they need to get them to the next stage.

 ’I have been working for IBM’ – …for 20 years. Working for a corporate company, however innovative, is not entrepreneurial. Being a rebel in a corporate world is still not being entrepreneurial. It is just being rebellious. Working for a bank is definitely not being entrepreneurial, however much you embrace innovation.

 ’My mum told me it would work’ – The best validation for an idea is proof that someone will buy it. This can be achieved by creating an MVP. Then … READ MORE ...

Must-Have Business and Marketing Signage

A business’ image, its branding, is everything in this day and age. With so many businesses growing overnight in certain industries, it gets harder and harder to stand out. This is due to the fact that these businesses get their logos from the same place, have their marketing done by the same types of firms, and so they end up looking alike. One of the marketing materials that can make a big difference in branding, however, is signage. For that reason, in this article we will be discussing some of the signage like Digital Sign Boards from Retail Motion that a business cannot afford NOT to have, and some of the signage that will increase customer acquisition and sales.

Must-Have Business and Marketing Signage

Must-Have Signage

The trend that has been occurring for the past five years has been businesses thinking that they can be purely online. Though some are able to pull it off and it may make sense financially, having a store where people can physically see a product and talk to someone in person about services, still has a lot of power. If you’ve remained a physical store or outlet, and you don’t have the following signage, you need to reconsider, right away.

  • Floor mats for entrances and interiors
  • Signs compliant with the ADA
  • Signage that’s persuasive and product-specific
  • Informational Signage
  • Signs for your exterior

Floor mats can have a great impact depending on the words you select. If you study sales enough, you will be able to create a “buying mood”, right when people enter through your doors. ADA stands for “Americans with Disabilities Act” and these signs can include the braille writing on the exterior of a bathroom door. Another type of signage that you can’t miss having inside your area is persuasive signage. These include items like the red “sale price” tags, as well as buy one get one 50% off, among others. Informational signage is mostly seen in stores like Walmart where on the top of each isle you see what the isle contains, such as rice, beans, and spices or cereal, etc. The last and most important type of signage to have at your location is outdoor signage to allow the sign to not only capture people’s attention and bring them into your store, but to let them know of any specials of the day, or ongoing promotions.

In conclusion, in this article we discussed some of the signage that your place of business or location should have in order for it to be seen as a professional venue. There’s a reason why realtors and event coordinators use all five of these signs when promoting; it makes it easy for the target audience. These five are the “staple” signage to have, but there are other more powerful types such as neon signs and billboard, but these will be a lot more expensive, but in time the return on investment will pay for them.… READ MORE ...

Three Great Advantages of Buying Your First Franchise

If you want to own your own business, there are many different ways to do it. From starting a business venture with a friend or a family member to opening a lemonade stand for your children, you may be able to pick and choose the one that you really want today. Also, if you are blessed enough to carry it through, you can stand to make hundreds to thousands of dollars each year.

Three Great Advantages of Buying Your First Franchise

Starting a successful business is not always like talking about it since it requires a wide variety of effective and efficient factors to come together. In fact, to get any business off the ground, you need to make sure that you have a good reputation that people can easily trust. In short, this is usually called your brand. Building up a brand is not always easy, even the biggest brands like McDonalds and Walmart had to start from somewhere, and it can take many years for everyone to catch on to your name.

To circumvent the process of having to build up a brand, there is at least one alternative option that you may want to take advantage of, and that is buying a franchise for sale. Similar to buying the good reputation of an individual to get to the top in a particular profession, the brand of a franchise can help you in succeeding. So, what are the advantages of buying a franchise.

1. Use the Power of the Brand — Think about buying a Franchise

The mega brands like Sams and Walmart have a strong identity in the business world and in local communities today, so they can sell about anything that they want to and they can make millions of dollars at a time. In fact, virtually anything that they sell in their stores can be successful with this store’s brand backing. For instance, if the store sells a new product, people who frequent these stores will most likely buy it because Walmart and Sams only sell things that hold a certain amount of high quality items. Hence, when you buy a franchise that has a mega brand, you will have an instant success in virtually any location that you choose.

2. Training for the Business Available

Operating a business can be challenging when getting it up and running. Training people to work in certain areas of management and meeting certain standard procedures, all of which can be expensive and very time consuming as these training sessions are developed. However, with a franchise, the training is already laid out and ready to transfer to the new franchise brand owner.

3. Great Support

When the training has been completed, the franchise itself does not leave the new franchise owners to themselves to struggle through it. Instead, their role is to make sure that the franchise everything that they need. Handling cash, using a certain accounting system and the like, these professionals are usually committed to providing the support that is needed at every step … READ MORE ...

How to Deal with the World of IT Project Management

I have a few IT project management methods that I would like to recommend for you in this article. Moreover, you should also keep in mind that I derived these methods from my previous experience in dealing with a few different types of IT projects. Hence, you should understand that there are a few traditional methods which happen to be the most commonly used IT project strategies and management methods for all sorts of different types of projects.

How to Deal with the World of IT Project Management

On the other hand, you should also note that you may wish to frequently outsource some of your IT projects to service providers and let them handle some of your projects. In the same vein, you ought to also be aware that sometimes the IT projects that you’ll want to outsource are those projects that require too many resources. Other times the IT projects you may wish to outsource are those who may be too technical for your in-house IT development team to manage on their own.

At the same time, you ought to also bear in mind that IT freelancers are often able to provide a high level of expertise in their field. On the other hand, you ought to be mindful that’s frequently the reason why you contacted them in the first place. Hence, you should take a bit of time to think about which IT freelancer you want to hire instead of rushing forward without any deliberation.

You should also consider all the different steps, and this should include everything from the beginning of your project to the completion of your project. However, you should also think about the contingency and risk management aspects of your project. Remember, you ought to be aware that something like implementing a network vulnerability scanner will thereby enable you to write up a precisely defined specification for the totality of your overall project plan.

However, without claiming to be someone who knows everything there is to know with regards to IT project management, you will still find that these pieces of advice will enable you to decide on some proven strategies that you may use. Moreover, I based these steps on the experience and common sense of many IT project managers and developers. These steps will be initially used to determine all your possible actions for solving any of the different problems that you may have with your IT project.

At the same time, you should also bear in mind that even if you are new to the world of IT project management that does not mean that you will not be able to succeed when it comes to creating a plan for your IT project. Also, and in the same vein, you should note that you may need to create a list of your resources that you may be able to allocate to your IT project and an activity calendar that will help you plan your project.… READ MORE ...

Making an Effective and Worthy Presentation

In the workplace, presentations come in handy as an effective method of putting across ideas to the rest of the workforce. Whether trying to prove an idea or summarizing a given report, presentations come in handy and can be utilized for a wide range of purposes. When preparing for a presentation, one is always concerned about whether the presentation would be up to par with the expectations of the audience. Whereas there is never a perfect presentation that meets every possible criterion, there are certain standard tips that one can utilize when preparing the presentation to ensure effectiveness in communication and comprehensiveness when putting across the intended message.

Making an Effective and Worthy Presentation

Open the Session on a High Light Note

The first important tip to always remember when making and preparing for presentation is to open the presentation session by building rapport with your audience. There are many ways of doing so, the most common of which is starting up with an icebreaker and on a light note. Doing so creates a warm and friendly atmosphere that gives your audience the incentive to listen to you for the rest of the presentation. It also brings your audience at par with you and makes them enthusiastic enough to give you their attention for the rest of the session.

Incorporate Humor

The second important tip to always remember when creating content for your presentation is to maintain a healthy and well-composed sense of humor. Where’s the presentation may entail a rather serious topic, creating humor within the content would ensure that the audience would give you the attention necessary. Humor is also highly necessary as it gives the audience the ability to remember critical points conveyed within the presentation.

Practice the Delivery

After preparing the presentation content, it is always critically important to ensure that you practice your preferred mode of delivery as that gives you the necessary confidence to stand before your audience in real life. Such a practice can be done in front of a mirror or even in front of a colleague who would assess your ability to audibly and confidently convey the message. Part of the practice also entails testing all the necessary equipment that would be used for the presentation.

Modern-day presentations are made using laptops and projectors. Testing out the equipment would save you valuable time and mishaps that may happen during the actual presentation where equipment may fail. Items such as projectors have different technical specifications that may affect the quality of your presentation. If you wish to secure a good projector suitable for your specific presentation, you can use a click here option on a website for a wide array of projectors that are suitable for different presentation occasions.

Keep It Simple and Straightforward

The last tip involves keeping your points simple, straightforward, and to the point. The simplicity of the content gives the audience less of material to synthesize as it preserves the main points for them. Simplicity also entails ensuring that any points enlisted within the … READ MORE ...

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