Link Building  is an important part of your online marketing strategy. It is an SEO method of improving the ranking of your sites in the search engine and more traffic to your websites. It is an integral part of search engine optimization methods and also helps in retaining your ranking. In this process, this may act as an incoming link to a particular website or a particular web page can link back to your site from a different site. A back link is also known by different names like inward, inbound, in-links and incoming links. This is a time consuming process but you will find good result after some time when you find your link on others websites and any which uses reciprocal linking can be assured of online partnership. If you are a Webmaster and want to improve your website’s page rank on search, then there are number  of webmasters who can share link with you of similar websites. Quality links help you get search ranking and increase page rank.

There are mainly five types of link there:

  • One way
  • Three way
  • The directory submission
  • Reciprocal
  • Theme based.

Link creation is a powerful way to make your website higher than search. Some other benefits are:

Increase in your website traffic.

A higher search engine ranking for your websites.

Links and reciprocal traffic will be directed to your site from the links that you have created.

You can win the trust of searching domain user by adding others link in your websites and increase in the informative nature of your website.

Credibility of your site increases as you apply reciprocal links to other websites.

Linking to and from relevant websites means that your site will be found by more people looking for your particular service or product and is very important in the Online marketing business.

Every link you establish is a free advertisement and reaching a new web audience through other websites.

Your site’s rankings increase in proportion to the number of links pointing to it. The more links you receive from other sites, the higher your. It should be continuous process to improve your links continuously, so that your website gets the attention of web traffic.