Nwa-entrepreneur

Business and Industry

Month: July 2019

How to Write a High Impact Mission Statement For Your Business - Tips to Consider

How to Write a High Impact Mission Statement For Your Business – Tips to Consider

You have started your business and probably already know you need a mission statement for your company.Sometimes coming up with a descriptive and precise statement can be a daunting task.There a few important factors to consider when developing a high impact mission statement for your business.

Firstly, what is a mission statement and why is it important?The mission statement of your business is one or two sentences that specifically says how your organization invests its time in others.In other words, your mission is exactly what your company does on a daily basis to add something to the world.

The mission statement of your company will be publicly displayed so some creative thought needs to be put in to developing one.It should create a positive impression on whoever reads it and should also be used as a broad guideline on how you manage and run your company.If you have employees they should be familiar with the company mission statement.

A company’s mission can be compared to a clock.It is exactly how the company uses its time to do whatever it is that they do.

Creating a mission for your business takes some time and thought.You can use this helpful guide to help you develop the mission of your company.

Write down three verbs that pertain to your business.These verbs should be actions that your company does for others, not itself.

Once you have these three verbs lined out start brainstorming exactly what each one of these actions provides to the customer.

You should modify your mission a few times until you have something that has an impact.Remember to focus on what you do for the people you serve.Keep your company’s statement under three sentences.

You have probably came across company mission that is two to three paragraphs long that tells how the company makes their products or service or what markets they serve.This is a common mistake because the mission statement is an expression of how you serve others, not what your company does for themselves.

Let’s take a look at an example of one of our favorite companies, Google.”Google’s mission is to organize the world’s information and make it universally accessible and useful.” You’d think that a company this large would have a longer mission statement but there is simply no need.Their mission tells exactly what they do for others on a daily basis.

Developing your company’s mission takes some unselfish thought and reflection.Put some time and energy in to it and you will have a high impact statement that you can share with the world.… READ MORE ...

Business Strategies to Compete in the Digital Age

Business Strategies to Compete in the Digital Age

Business Strategies to Compete in the Digital Age

The digital domain has become the number one trading place. Digital marketing is being increasingly used as a means of trading and communication for business owners, partners, and customers across all countries in the world. Therefore, as a business owner or marketer, you have a considerable opportunity to develop your business and network. Yet, as with the widening of global digital markets, it means that the number of your competitors also increases. Therefore, business strategy is an important thing that you must prepare and implement in order to face increasing competition.

The down side of this development is that not all business owners understand them, particularly conventional business owners. Many of them did not adapt to these changes and thus experience decreased turnover. The digital age, which should have become a wealth of opportunities, has actually turned and became a threat to them. To overcome this challenge, businesses, especially those who still lack understanding of the world of digital marketing, need to be active. They can consult with professional digital marketing consultant. For example, you can get complete information about digital marketing by visiting “Digital Marketing Gold Coast”.

How about you and your business? Have you prepared a sound business strategy to face competition in this digital era? Here are several tips you can apply so that your business can compete and thrive in the digital era.

Utilizing Technology

As you know, in the digital era, you will be encouraged to use technology as part of your business strategy, for as you also understand, the digital world and technology are inseparable. This makes so that you can’t help but to use technology in your business. Moreover, if your competitors have already used technology. Then you must immediately match the strategies of your competitors.

At its core, technology is designed to not be a confusing thing. It is designed to help and facilitate human work. Thus incorporating use of technology in your work will surely aid your business processes. For instance, you can engage in marketing activities on the internet or do bookkeeping with a computer that can store your data safely, no longer needing to use a lot of paper and ink. There are also many other technologies that can enable easier business process.

Use Social Media

Social media platforms such as Twitter, Instagram, Facebook has a lot of users. This elevates the importance of social media for businesses as it can be used as a tool in business strategy. You can directly use social media as platforms for your business to reach as many people as possible. In addition to being cheap, social medias are relatively easy to use. You do not need to have special expertise to use social media, enabling you to easily market your product or service. You can also take advantage of the features provided to create engaging content.

Using Digital Marketing

Besides using social media, you can also implement digital marketing strategies. Digital marketing is all promotional activities that use digital … READ MORE ...

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